Rare Frequencies:
The Radio Rethink Blog
NEW UNDERWRITING MODULE AVAILABLE
The latest release of AirPocket, Radio Rethink's free mobile-friendly player, is now equipped with a robust underwriting module. The underwriting module serves as a much needed means for adding additional revenue for stations. It can also be used as a tool to increase internal station messaging. The new module offers independently scheduled...
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RADIO RETHINK + CONDUIT
Radio Rethink's John Schaefer is contributing as a curator on Conduit Music. Conduit is a human-curated streaming music service created to help listeners discover the overlooked and underrepresented music that falls through the cracks of modern algorithm-driven music discovery services. Conduit allows their music experts to share genre-hopping mixes based on more than a set of...
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RADIO RETHINK'S 2016 NFCB PRESENTATION
Radio Rethink was invited to present as part of the "Makers" series during the 2016 National Federation of Community Broadcasters conference. Our focus, as always, was on emphasizing the tremendous growth potential for community radio in the mobile space. Here are some takeaways about trends with mobile audiences.
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